Manifesto
We began with a manifesto that laid out Ted’s point of difference in a crowded marketplace: attention to the individual.
A more personal approach
to men's health
There are a lot of companies out there talking about men’s health – whether they focus on erectile dysfunction, hair loss, testosterone deficiency or whatever. But at Ted’s Health we see you as an individual. That’s why our advice and treatment is bespoke and targeted at you, personally. Getting help from Ted is as easy as ordering a takeaway – but can be completely life changing. You can get expert diagnosis and treatment fast, without the embarrassment and time-consuming effort of seeing your GP (and without the expense of a Harley Street-style private consultation). We don’t just provide prescription and non-prescription drugs, but offer ongoing care, with in-house medics to offer advice when you need it and a holistic approach to your overall physical and mental wellbeing.
Whatever’s holding you back, talk to Ted and let us help you improve your health quickly, discreetly, and more personally.
Website
Based on the manifesto messaging and new tone of voice, the new brand and website were launched.
Identity
Together with our partner, TokyoCalm, a new identity was created that expresses the warmth and accessibility of the Ted’s Health brand.
Social & Google advertising
We created a range of concepts for Facebook and Google