That’s not a profound existential question (like heavy, man!)

Brand Voice Agency exists to ensure branding is about more than just design.

Why do we do what we do?
We’ve spent many years in marketing and advertising, and understand that what makes a brand successful, distinctive and appealing is the perfect combination of words and pictures.
In other words, a brand voice.

We believe that beautifully crafted design deserves beautifully crafted language.
We’re on a mission to ensure brands are built on a coherent voice that is reflected in every piece of communication
from a website to a LinkedIn post, a piece of advertising to an email.

Why?
Because it ensures that every marketing pound is spent wisely. And that organisations leverage their assets to the fullest
through consistency, distinctiveness and emotion.

1. Distinctiveness
By default or design, every brand has a voice.
The way you describe your business, the services or products you offer, the way you interact on social media, how you write press releases
– they all add up to your personality.
Sadly, all too often they add up to a lack of personality. Unless you’ve put a lot of thought into the way you write and speak, your brand may be flavourless, generic, unmemorable. It’s funny, because everyone seems to care about how their brand looks.

2. An organising idea
Brand voice springs from an organising idea. Our main task as an agency is to uncover the idea at the core of your organisation. For example, ‘More human please’ is the organising idea we helped uncover at the heart of our management consultancy client, Org.
This thought informs every word and phrase, so that everyone can understand not only how the brand speaks, but why.